Wakefield Quin Website
Two Point O was enlisted to redesign Wakefield Quin’s existing website to elevate it to a more modern, visually appealing interface. The goal was to build a site that was more aligned with the excellence and expertise that Wakefield Quin is known for, while providing a cleaner user experience that made it easier to learn about the firm and what they offer.
INDUSTRY - Corporate Law
CHALLENGE
The client’s existing website was visually dated, with a sometimes confusing user experience for simple tasks such as finding out what services were offered and how to apply for scholarships. They expressed a feeling of their existing website being less appealing than some of their competitors’. In an industry such as theirs, a great website and supporting collateral can go a long way towards building trust. It was important that we made the website feel welcoming, but made sure to highlight the company’s expertise and services offered.
PROJECT GOALS
Modern, elevated website
Improved user journey to learn about the company and their services
Strong, powerful imagery that reflects the company’s stability
Beautiful first impression, signifying excellence and quality
IN CLOSING
The redesign is striking and bold, with beautiful imagery to support the expertise and story of the company. We believe that the user experience is much clearer, with a condensed, better organised navigation section, while also including more information on the homepage itself to allow for a quick snapshot of the firm and give users the ability to know exactly where they need to go to gain the information most relevant to them.